The "F*@% Yeah" Moment

Not all of your stories will call for this. That said, I challenge you to think of a dramatic, engaging tale that doesn't have a moment where - at the very least - you say to yourself, "YES!" That's the F*@% Yeah Moment.

From the intro at io9:

What makes you invest in a character? Is it when you understand their motivations, or glimpse their all-too-human foibles? When they have rich, multi-layered relationships? Sure, those things all help. But what really helps is the all-important "f*@% yeah" moment.

The All-Important "F*@% Yeah" Moment